Client: Munch

Industry: Food & Beverage

Category: Fast Food Restaurant

The Identity Design Concept for a local fast food restaurant "Munch".

We started this concept with research on the fast food industry and pairing that with the brand personality and offerings of the client.

Sketching & Development - The next step of the project was developing the logo. Developing the logo design concept is where creativity meets marketing. Based on the design brief and research, we put together amazing concepts for you to chose from.

Computer Generation - After sketching the concepts we head on over to Adobe Illustrator/ Photoshop and experiment with different design styles, fonts, icons, etc using our research as a guide.

Typeface / Wordmark - next was to find the best typeface for the logo and edit it if needed.

Colour is added next. Yellow, white, green and and a white to black gradient were chosen for their positive, clean and exiting natures. Our colour choices were based on colour theory and influenced by local culture.

Concept Development - putting everything together. Design, fonts, colours icons, layouts, sizing and orientations.

Delivery - None.

Client: None

Industry: Lifestyle, Culture, Entertainment

Category: Lifestyle, Culture, Entertainment

The Identity Design Concept entitiled "Fire Walk".

We started this concept with research on the fast food industry andpairing that with the brand personality and offerings of the client.

Sketching & Development - The next step of the project was developing the logo. Developing the logo design concept is where creativity meets marketing. Based on the design brief and research, we put together amazing concepts for you to chose from.

Computer Generation - After sketching the concepts we head on over to Adobe Illustrator/ Photoshop and experiment with different design styles, fonts, icons, etc using our research as a guide.

Typeface / Wordmark - next was to find the best typeface for the logo and edit it if needed.

Colour is added next. White, blue, green and yellow colour was chosen for its clean, positive and exiting natures. Our colour choices were based on colour theory and influenced by local culture.

Concept Development - putting everything together. Design, fonts, colours icons, layouts, sizing and orientations.

Delivery - None.

Client: Leia London

Industry: Fashion

Category: Retail

The Identity Design Concept for a online fashion boutique "Leia London".

We started this concept with research on the online fashion industry and pairing that with the brand personality, unique offerings and target martet of the client.

Sketching & Development - The next step of the project was developing the logo. Developing the logo design concept is where creativity meets marketing. Based on the design brief and research, we put together amazing concepts for you to chose from.

Computer Generation - After sketching the concepts we head on over to Adobe Illustrator/ Photoshop and experiment with different design styles, fonts, icons, etc using our research as a guide.

Typeface / Wordmark - next was to find the best typeface for the logo and edit it if needed.

Colour is added next. White, a calm green andd floral patterns were chosen for thier calming, chique and modern personalities. Our colour choices were based on colour theory and influenced by online culture and client preferences.

Concept Development - putting everything together. Design, fonts, colours icons, layouts, sizing and orientations.

Delivery - None.

Client: CherTech

Industry: Technology

Category: Retail

The Identity Design Concept for a New York based technology retail company CherTecch.co.

We started this concept with research on the tech industry and pairing that with the brand personality, unique offerings and target market of the client.

Sketching & Development - The next step of the project was developing the logo. Developing the logo design concept is where creativity meets marketing. Based on the design brief and research, we put together amazing concepts for you to chose from.

Computer Generation - After sketching the concepts we head on over to Adobe Illustrator/ Photoshop and experiment with different design styles, fonts, icons, etc using our research as a guide.

Typeface / Wordmark - next was to find the best typeface for the logo and edit it if needed.

Colour is added next. Purple, black, grey and white were chosen for their energetic, serious and safe natures. The alternate gradient was chosen to attract younger and more visual shoppers. Our colour choices were based on colour theory and influenced by international industry trends.

Concept Development - putting everything together. Design, fonts, colours icons, layouts, sizing and orientations.

Delivery - Logo, Alternate, Business Cards, Web Favicon. Delivery includes all file formats that may be needed such as ps, ai, jpeg, png, tiff and other requested formats if so required.

Client: Momentos Bonitos

Industry: Food

Category: Retail

The Identity Design Concept for a cafe' with a Spanish twist, "Momentos Bonitos".

We started this concept with research on the food and bevarage industry and pairing that with the brand personality, unique offerings and the niche target market of the client.

Sketching & Development - The next step of the project was developing the logo. Developing the logo design concept is where creativity meets marketing. Based on the design brief and research, we put together amazing concepts for you to chose from.

Computer Generation - After sketching the concepts we head on over to Adobe Illustrator/ Photoshop and experiment with different design styles, fonts, icons, etc using our research as a guide.

Typeface / Wordmark - next was to find the best typeface for the logo and edit it if needed.

Colour was added next. Festive colours of red, green and yellow were chosen for thier positive and exiting natures. Our colour choices were based on colour theory and influenced by Spanish/ Hispanic culture.

Concept Development - putting everything together. Design, fonts, colours icons, layouts, sizing and orientations.

Delivery - None.

Client: Nu2u Vintage Boutique

Industry: Fashion

Category: Retail

The Identity Design Concept for a online fashion boutique "Nu2u Vintage Boutique".

We started this concept with research on the fashion industry and pairing that with the brand personality, unique offerings and niche target market of the client.

Sketching & Development - The next step of the project was developing the logo. Developing the logo design concept is where creativity meets marketing. Based on the design brief and research, we put together amazing concepts for you to chose from.

Computer Generation - After sketching the concepts we head on over to Adobe Illustrator/ Photoshop and experiment with different design styles, fonts, icons, etc using our research as a guide.

Typeface / Wordmark - next was to find the best typeface for the logo and edit it if needed.

Concept Development - putting everything together. Design, fonts, colours icons, layouts, sizing and orientations.

Delivery - None.